Come work for one of the fastest growing companies in Kansas City. Located in the thriving Crossroads District. The Media Buyer is a mission critical role, focused on executing user acquisition campaigns using paid online media (search, social, display, …) and managing online distribution partnerships with key companies. Our media buyer is a confident team member, managing over $3M per month in media spend. Primary duties include:
- Launching and owning online advertising campaigns across major search, display, and social networks, with the goal of having new users download our products.
- Owning all steps of the media buying and ad operations process:
- Text and image creative creation, split testing, and optimization.
- Landing page optimization.
- Performance reporting.
- Source level CPA optimizations to hit product LTV and ROI target.
- Performing market research to identify competitive strategies, refine paid media strategies and identify market place opportunities for new products and pitches.
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